Enjoy a curated collection of articles, ebooks, and infographics about optimizing your discount strategy.

Emilia

How to promote a restaurant using discount vouchers - McDonald's case study

Learn how McDonald's is promoting its restaurant with discount vouchers, special offers across social media

Evelyn

Coupon Marketing Strategy: What is coupon marketing?

The use of coupon marketing is a contentious issue, as some may think it only attract bargain hunters. As a leading provider of behavioural

Rana Hesham

Unique Coupons: Why you should send out personalized, unique coupons instead of generic ones?

Unique coupons generation is the perfect way to deliver an outstanding personalized experience to customers, as it is proven to boost...

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