Enjoy a curated collection of articles, ebooks, and infographics about optimizing your discount strategy.

How to promote a restaurant using discount vouchers - McDonald's case study

Learn how McDonald's is promoting its restaurant with discount vouchers, special offers across social media

The use of coupon marketing is a contentious issue, as some may think it only attract bargain hunters. As a leading provider of behavioural

Unique coupons generation is the perfect way to deliver an outstanding personalized experience to customers, as it is proven to boost...